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Green Electrical Sells

by Dan Carazo

Phase out of T12 linear fluorescent lighting still offers opportunities for retrofit upgrades

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By Dan Carazo

Historically, T12 fluorescent lighting has represented a huge portion of the commercial and institutional linear overhead lighting market. As recently as 2003, T12 four-foot lamps held approximately 50% of the U.S. market split evenly with T8 lamps. However, since 2005 the  U.S. Department of Energy’s (DOE) mandated phase out of core T12 technologies has been reshaping the market for linear fluorescent lighting. What’s surprising is that as of Q3 2011, T12 lamps still represented 30% of the entire fluorescent lamps sold in the U.S.

With lamps and ballasts accounting for greater than 10% of a typical distributor’s annual sales, the transition to higher efficiency lighting solutions creates both opportunities and challenges.

For most distributors the T12 phase out has been a slow gradual change. But by some accounts, the T12 phase out holds significant potential for new sales due to a perceived lack of knowledge on the part of many commercial building owners.

According to Joseph Howley, manager of industry relations and environmental marketing for GE Lighting, there remains a great many customers who are still in the dark about the impending lack of availability of T12 lamps and ballasts.

“Although manufacturers have been communicating this message for almost three years, many building owners are still not aware of the phase-out of T12 lamps,” explained Howley. “Distributors should contact any building owner who is still purchasing significant quantities of T12 lamps.”

Richard White, vice president, distribution channel for Fulham North America, said while contractors are generally well aware of the T12 phase out, customers including building owners and plant/MROs are not yet up to speed.

When asked if cost incentives for T12 retrofit upgrades are still available in 2012, Howley confirmed that funding still remained, but suggested customers act quickly. “Utilities are expected to shift rebate funding away from T12 retrofits in the future, as many T12 products are no longer available,” added Howley.

“Fortunately, many utilities continue to provide T12 upgrade incentives,” agreed White.

This multi-step move by the federal government to ban older T12 lighting technologies in favor of more energy efficient lighting products began July 1, 2005 when T12 magnetic ballasts were banned for use in the manufacture of new fixtures. Then on July 1, 2010, the DOE’s mandate became official ending production of magnetic ballasts affecting their use for T12 linear fluorescent lamp lighting systems.

The switch to electronic ballasts had become complete. Now, two years later, in  July 2012 many T12 lamps will also be phased out of production, a move that should favor even greater demand for T8 and T5 solutions.

A look at indexes for linear fluorescent lamp shipments prepared by the National Electrical Manufacturers Association (NEMA) show T12 lamps have suffered a steady decline since 2003. NEMA reported T5, T8 and T12 all enjoyed increased shipments during Q3 2011 compared to the previous quarter with T8 lamp shipments leading the way with a 6.1% increase. Shipments of T5 lamps also posted a robust increase of 5.7%, while T12 lamps grew slightly by 0.9%.

Year-over-year performance showed double-digit increases in shipments of both T8 and T5 lamps with T5s growing by 18.8% and T8s by 20.8%. By contrast, the index for T12 lamps lost ground dropping nearly 10% compared to a year ago.

Thanks to the DOE’s T12 phase outs, T8 lamps have eclipsed T12 sales with 62.4% of current market share during Q3 2011 compared to 30.0% for T12 and 7.6% for T5. According to NEMA, market shares for each lamp type have remained stable over the previous year. 

It appears there remains a large number of commercial property owners and managers who need to be advised about the phasing out and dwindling supply of T12 lamps and ballasts. This huge installed base of aged T12 lighting will eventually require replacement. That spells opportunity!

In our next article we’ll look into the T12 lamps that will be phased out this July.